Perfecto is a SaaS solution for automated testing. They offer a suite of software that helps companies save time when quality testing software applications.
Perfecto needed consistent content around test automation to maintain thought leadership and SEO value for their site.
Through keyword research using enterprise SEO tools a content calendar was developed and mapped in Trello. Long form blog posts were executed that gained significant traction in the search engines.
Case Studies E-Book
[She] has the mindset to always ask how her writing helps to drive leads/conversions.
“In my role at a SaaS company with Brynn as a consultant, we nerded out about content and analytics from our very first call. I had just joined the team to drive demand generation and immediately knew that we had a great resource for content strategy and production. Having someone who is comfortable writing copy of all lengths (blogs, ebooks, and whitepapers), has the mindset to always ask how her writing helps to drive leads/conversions, and craves analytics to inform her future strategy is not a common find – this is a killer combo in a copywriter. Not only this, but she’s great to communicate and work with.”
SaaS Growth Hacker
Working with Brynn was hands-down one of the best investments I’ve made in my business.
“Working with Brynn was hands-down one of the best investments I’ve made in my business. I needed help with a sales page and the thought of writing the copy myself was too overwhelming. I know writing great copy is an art and Brynn has definitely mastered it. Brynn helped pull all of my ideas into a sales page that spoke directly to my ideal clients without being pushy or over the top. I would highly recommend working with Brynn for any of your copywriting needs.”
Social Lab Marketing
I would 100% recommend Brynn to others and I already have!
“Before working with Brynn, my copy was very basic and wasn't talking directly to my target market, although I thought it was. From the beginning, Brynn seemed genuinely interested in working with me and learning about my target market. I use her copy to create my recruiting sales page and it's helping me bring more of my true target market into my funnel. I love it! I would 100% recommend Brynn to others and I already have! Her ideas are fresh and innovative. The copy she wrote sounded like they came right out of my mouth.”