Panoply

E-Book

Client Overview

Panoply helps companies turn their data into gold. With a cloud-based solution, Panoply offers hundreds of integrations that allow businesses to ditch data silos for beautifully-connected dashboards. 

The Challenge

Panoply is a B2B company that relies heavily on lead generation. They needed a premium piece of content to appeal to potential customers. 

Our Approach

Through analytics research, we determined that customer success stories were highly appealing to Panoply’s audience. We created an ebook that compiled the top success stories.

Other Work

E-Book

Case Studies

Kate Lin

[She] has the mindset to always ask how her writing helps to drive leads/conversions.

“In my role at a SaaS company with Brynn as a consultant, we nerded out about content and analytics from our very first call. I had just joined the team to drive demand generation and immediately knew that we had a great resource for content strategy and production. Having someone who is comfortable writing copy of all lengths (blogs, ebooks, and whitepapers), has the mindset to always ask how her writing helps to drive leads/conversions, and craves analytics to inform her future strategy is not a common find – this is a killer combo in a copywriter. Not only this, but she’s great to communicate and work with.”

Kate Lin
SaaS Growth Hacker

Amy Crane

Working with Brynn was hands-down one of the best investments I’ve made in my business.

“Working with Brynn was hands-down one of the best investments I’ve made in my business. I needed help with a sales page and the thought of writing the copy myself was too overwhelming. I know writing great copy is an art and Brynn has definitely mastered it. Brynn helped pull all of my ideas into a sales page that spoke directly to my ideal clients without being pushy or over the top. I would highly recommend working with Brynn for any of your copywriting needs.”

Amy Crane
Social Lab Marketing

Kate Lin

I would 100% recommend Brynn to others and I already have!

Before working with Brynn, my copy was very basic and wasn't talking directly to my target market, although I thought it was.  From the beginning, Brynn seemed genuinely interested in working with me and learning about my target market. I use her copy to create my recruiting sales page and it's helping me bring more of my true target market into my funnel. I love it! I would 100% recommend Brynn to others and I already have! Her ideas are fresh and innovative. The copy she wrote sounded like they came right out of my mouth.”

Jen Lemke
Health Coach

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